Iris Associates & Jaywing

Iris Associates is now part of Jaywing. Jaywing have offices around the world and work with some big brands such as Castrol: https://jaywing.com/work/castrol-the-3-million-mile-story. Jaywing created a storyboard for a 15 minute film for Castrol. Later they designed and built the set too.

Filming – The 15 minute film was set in New York

Jaywing have worked with other big brands such as Doritos, Ann Summers and First Direct amongst others.

https://jaywing.com/work/doritos-for-the-bold
https://jaywing.com/work/first-direct-the-power-of-personal

However, back when they were Iris, they produced a promotional mailer in 2003 – which I have a copy of.  They showcased work for Iceland, University of Nottingham and LearnDirect amongst brands in the promo.

Very interesting contrasting and comparing how design has moved on. However, what I find more interesting is some of this design work was done today, over 10 years later I don’t think it would look out of place. Good design is still good design even after many years, likewise bad design is still bad design years later.

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